Guides
Google Maps lead generation guides
Practical, sourced guides for agencies, sales teams and freelancers who build prospect lists from local business data.
How to build a lead list from Google Maps
A practical, step-by-step guide to finding local business leads on Google Maps: pick a niche, define the area, filter for quality, add contact details, clean the list and reach out the right way.
8 min read Read the guide
Why Google Maps shows only about 120 results
A single Google Maps search returns a limited set of businesses. Learn why, which workarounds exist and how scanning an area in small cells with a quadtree finds the rest.
6 min read Read the guide
Google Maps scraper vs Places API vs lead data vendors
An honest comparison of three ways to get local business data: the official Places API, a Google Maps scraper and a lead data vendor. Cost model, coverage, effort and risk for each.
7 min read Read the guide
How SEO and web agencies find prospects on Google Maps
How agencies use Google Maps data to find businesses that need their service: no website, low rating, few reviews. A repeatable method with the columns to sort and the offers to match.
6 min read Read the guide
Cold outreach to local businesses: a practical checklist
A practical checklist for contacting local businesses from a Google Maps list: segment, personalise, choose the channel, set a follow-up schedule, stay compliant and measure what works.
6 min read Read the guide
Is it legal to use Google Maps business data for outreach?
A plain-language overview of the questions to ask before you collect and contact local businesses from Google Maps: data protection, marketing rules, platform terms and good practice.
6 min read Read the guide